Financial Services Firms: Think "Glocal"
Anne Bretana 
Confidential Technology Client San Francisco, Calif., Image © Gensler
Editor's Note: This post is part of a series on the state of the financial services industry.
You have most likely heard the mantra “think global, act local.” Over the years it has been used in various contexts from education to the environment to urge people to consider the health of the planet and to take action in their own communities. Today however, the catchphrase has taken on a much broader meaning because global and local are no longer two diverse ends of a spectrum. We are now asked to be “glocal,” both global and local at the same time. Though many major financial service firms may have their headquarters in the United States, they now have offices, clients and employees in financial markets around the world. Even firms with well-established brands are learning that they need to tailor their workplace designs for these specific markets.
