The New Automotive Model

Citroën C42 showroom, Paris.

On a recent visit to Paris, while strolling down the Champs-Élysées checking out the latest retail shops, the last thing on my mind was cars. But, when I stumbled across the Citroën C42 showroom, I was intrigued. With all the retailers vying for customers’ attention along the prestigious avenue, this building certainly stood out. Right off the bat, the faceted glass façade with light bouncing off the multi-colored panes commands one’s attention. It brings to mind movement, as in driving. (Duh.)

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